Online shopping is becoming increasingly popular. Online stores are experiencing a real boom. Consumers are deciding to shop on the Internet more often and more willingly. They value the unlimited availability of products, the convenience, and the speed of shopping. Online shopping also allows users to compare offers from multiple stores simultaneously and take advantage of personalized discounts and promotions.

E-commerce under attack by cybercriminals
The growing number of online store users translates into higher and higher amounts spent on e-commerce websites every day. Consequently, online commerce has become a very attractive area of activity for cybercriminals. They are increasingly attempting to break into online store websites and steal consumers’ data and money. Unscrupulous hackers are taking full advantage of the rising popularity of online shopping. In such a reality, the use of SSL certificates should be an absolute foundation for ensuring the security of every online store owner.

E-commerce and SSL
E-commerce is an area that requires the highest standards of protection and security. When paying for their purchases, customers use debit and credit cards or fast bank transfers. As a result, confidential account information is transferred to the e-commerce site at the moment the transaction is finalized. If an online store is not properly secured and the information is not correctly encrypted, hackers have open access to payment data. Situations in which customers of an online store lose money due to a hacker attack on an e-commerce site are unacceptable. For this reason, every online store website must have SSL certificate protection. It not only ensures security and guards against potential attacks, but also helps earn the trust of prospective customers and gives them the confidence that they can shop in a given store without worry and leave their sensitive information safely.

Data flow under control
The primary reason for using the SSL protocol is to ensure the security of confidential information by sending it via an encrypted connection. Because e-commerce websites require private user information — such as username, password, and credit card number — to complete a purchase, these collected details could potentially be stolen in transit if appropriate encryption methods are not in place. Enabling SSL encryption on an e-commerce site ensures that the site’s data and users’ personal information are properly encrypted, rendering it unreadable to anyone except the server for which it is intended.

Consumer trust in e-commerce
Internet security is a major concern. We hear every day about attacks on the world’s largest websites. It turns out that not even Facebook or Twitter is safe. If such giants can be hacked, how can a medium-sized online store be sure to avoid an attack? Customers who shop online are very cautious. The foundation of the consumer–store relationship should be trust and a sense of security. You can be certain that no savvy user will decide to shop at an online store that raises doubts about its security standards. SSL certificates are now seen as an absolute must-have in terms of website credibility. In the case of e-commerce, they are even more critical than with other services. The reason is simple — customers leave their money in online stores.

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